Personal Fitness Professional - March/April 2015 - 7

PROFILE: LTL FITNESS
Website: www.ltlfitness.com | Email: sales@ltlfitness.com | Phone: 470.349.3855

Increase training proﬁts with your website
Is your website designed for recruiting new clients or helping your current ones reach their goals? Most personal trainer's websites lack the
tools for helping their existing client base reach their goals. Retaining
existing customers can cost 6-7 times less than acquiring a new client.
Additionally, clients that are reaching their goals increase your proﬁts
through increased referrals, less sensitivity to pricing and selling new
services and programs.
LTL Fitness is a technology company that is focused on providing personal trainers the tools they need to retain existing customers and maximize
proﬁts. Through their LoseTheLedge4PersonalTrainers application, you
can easily integrate nutrition and exercise information, customize meal
and workout plans and add a member's section to your website.
Brian Tarbell, CEO of LTL Fitness, has battled obesity his whole life.
"Like everyone who struggles with weight loss, it's not that I don't
know how to lose weight. I know eating donuts every morning and
pizza every evening is not healthy. The reason I struggle is because
I don't make those conscious decisions to eat healthy and exercise.
It's challenging to make those small changes every day. That's why I
started this company - to assist others like me who need that extra
motivation every time they choose to sit in front of the television or
reach for a cupcake."
Take your training online
In-person training sessions are vital to keeping a client motivated and
focused on their goals. However, you can't be with them all the time. LTL
Fitness's trainer tools can ﬁll this gap. Using the LTL control panel, trainers
can easily track and assign exercises for those days when they don't have
a session. Your clients can login to your website and view their exercise
routine and view descriptions of each exercise. Trainers can even customize these plans with their own exercises, photos and videos.
Upsell meal plans
LTL Fitness's nutritional information is the most accurate and comprehensive in the industry.
The meal plan manager features include:
} Double-entry of nutritional information to ensure accuracy
(proven to be 3,000% more accurate than single entry).
} New foods are constantly added to the database.
} Trainers can pre-conﬁgure meal plans for future use, saving time.
} The system allows for notes about a client's food preferences
and restrictions.

Add a member's section to your website
Clients expect more from your website than the bios of trainers they
already know or directions to your studio. They visit your website to
be inspired to reach their goals, manage their account, sign-up for
training and become part of your community.
LTL's membership tools include:
} Message clients to keep them motivated
} Schedule a workout or register for a class
} Make secure online payments
Software as a Service (SAAS) model
SAAS allows companies to license software on a subscription basis.
Applications are hosted in the cloud, sparing you from hiring IT staff.
LTL Fitness's SAAS model provides the following beneﬁts:
} Low initial setup costs and monthly fees
} Seamless upgrades to new features
} Safe and secure data hosting
} Cancel anytime
Visit www.ltlﬁtness.com/personal-trainer to download a free whitepaper and learn more about how LTL Fitness can improve your proﬁts.

Personal Fitness Professional - March/April 2015

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