Beauty LaunchPad - November 2013 - 116

Put Nail It! in
your salon!

"We are all
we are all b
Artistic Dire
the mood fo

News

THE POLISH LOVER'S GIFT GUIDE: FABULOUS FINDS AT EVERY PRICE!

179

GLITTER &
SHIMMER
NAIL IDEAS

Get
Kaley
Cuoco's
Simple
and Chic
Nail Art

THE HOLIDAY ISSUE!
SLEEK, SMOOTH AND SE X Y DESIGNS

NOVEMBER/DECEMBER 2013
DISPLAY UNTIL 12/12/13

FIND YOUR BEST
NAIL STYLE
BASED ON YOUR
HOROSCOPE

Show your clients the
nail styles and products
YOU can give them!

Let's Get Together
For two days in September, nearly 1,000 stylists,
salon owners and sales consultants gleaned
education and inspiration at Eufora International's
biannual meeting of the minds, Global Connection.
Co-Founder Don Bewley warmly welcomed the
crowd, which included attendees from England,
Japan and Canada as well as the U.S. "What a
magical industry we all work in!" he enthused.
International Artistic Director Dee Fortier (who
you can read more about on page 80) began the educational event with a runway show
inspired by the beauty and diversity around the world. Then Scott Greenberg, Founder of
Edible Arrangements, came onstage to motivate the audience and encourage them to stop
holding themselves back. "You're not just beauty pros-you're artists," he said. Sufﬁciently
encouraged, the audience was then wowed as Eufora's team from Japan took the stage to
present "Hair Fashion-From the Streets of Japan" featuring a punk rock-inspired display by
Mayumi Yamamoto and the famous Braidart of Hidenori Nishimura. The evening closed with
a Great Gatsby-themed gala dinner, after which the Eufora Stylist of the Year Awards were
announced.
Monday was all about the men. Eufora HERO for Men Technical Director Jay Fata
presented a variety of men's styles that highlighted old-school razor and barbering techniques
with a new-school attitude. The morning also featured UK Celebrity Stylist Neil Smith, whose
avant-garde hairstyles perfectly complemented the English hand-painted couture fashion.
The event concluded with a historic live-cutting demo from Bewley himself, who hadn't cut
hair onstage in years. "You are where beauty lives," he smiled. "It lives in your heart, in your
spirit, in your energy." -AMY DODDS

For women who love nails

Subscribe
Now

➊ "We are all different,
we are all the same, we
are all beautiful," says
International Artistic
Director Dee Fortier,
summing up the mood
for Eufora's two-day
conference.
➋ Japan's Braidart on
display. And yes, that's
all hair.
➌ Neil Smith's runway
look.
➍ Male call: Eufora HERO
for Men storms the stage.

SMOOTH SAILING WITH COLORPROOF

nailitmag.com/subscribeand-save/

Also at Newsstands
Also at Newsstands
Everywhere!
Everywhere!
116 | BEAUTY LAUNCHPAD | NOVEMBER 2013

ColorProof Evolved Color Care's founders Cheryl and
Jim Markham invited 27 sales consultants (and this
lucky editor!) on a cruise around Newport Beach and
nearby Balboa Island. The weather was perfect: mid70s, slight breeze, sun glinting off the harbor sea.
After a few preliminaries, everyone was escorted onto
two boats-one of which was captained by Markham
himself!
The Duffy boat ride was one part of a weekend
package reward for top sales consultants' hard work,
dedication and opening new
doors, introducing ColorProof to
many different areas of the U.S.

Jim Markham:
entrepreneur,
stylist-and captain!

and Canada. "Our sales consultants play a critical
role in the growth of ColorProof and we are thrilled
to welcome the stars of our brand to our home,"
Markham said.
The weekend included a backyard BBQ at the
Markham's home, and each guest received a deluxe
welcome bag packed with new and unreleased
products as well as a gift certiﬁcate to the O.C.'s
shopping experience, Fashion Island. After the Duffy
boating trip, everyone was treated to a blow dry
service at SAS Blow Dry Bar with bubbly and light
bites, followed by dinner at one of Newport Beach's
premier dining destinations. Of the salespeople in his
midst, Markham beamed: "Chances
All aboard the S.S. ColorProof!
are, someone on this trip will be our
ﬁrst $1 million sales consultant,
and we can't wait to ﬁnd out who
that will be." -AMY DODDS
ABOVE: COURTESY OF EUFORA INTERNATIONAL;
BELOW: AMY DODDS

Beauty LaunchPad - November 2013

Table of Contents for the Digital Edition of Beauty LaunchPad - November 2013