Kitchen & Bath Business January/February 2023 - 31

Institute. " Leveraging the power of technology
and Pantone's expertise in color to curate a new
interpretation of the Pantone Color of the Year,
we created the Magentaverse, an unexpected
and exciting color universe we look forward to
sharing with the world to experience as well. "
BOLDER, BRIGHTER & BETTER
Leaders in the kitchen and bath industries have
had strong reactions to the nuanced crimson-red
tone and point to their own portfolios to track
customers' evolving preferences as well as Viva-compatible
products. Commentary from cabinet
shops evidence a range of responses.
" Viva Magenta is a perfect infusion of the
moment's energy and vibrancy into color, " said
Stephanie Pierce, director of design and trends
at MasterBrand Cabinets. " As it relates to cabinetry
within our homes, color has been on the
cusp of a revolution. Although nature-inspired
colors spanning an array of blues and greens are
becoming comfortably common, we have been
watching the dawning of colors full of vibrancy
and warmth emerge and are excited to see such
a bold statement of color confidence with Pantone's
2023 Color of the Year. "
Peter Ollestad, vice president of sales for vanity
manufacturer Strasser, concurs that the interest
in strong shades is continuing to grow.
" Homeowners are ready for color - we're seeing
that clearly in the increasing demand for our
darker hues and the reception we've received
since introducing Lapis Night and our newest
finish, NW Green, " he said. " Along with their
modern appeal, blue and green go so well with
the polished-brass, polished-gold and champagne
fixture families that are popular right now. "
The product development manager of Elmwood,
Jennifer Paul, takes a more guarded view.
" When it comes to cabinetry, the most significant
influence on colors, finishes and materials
is coming out of Europe and the furniture
industry, " she said. " This influence is what
dictates cabinetry trends. Although not directly
correlated from what we see with our sales and
color requests, many times, the color-of-theyear
announcements reaffirm European-inspired
designs, along with the colors, finishes and materials
we've already introduced at Elmwood. "
Reaction from paint and coatings producers,
who often develop their own color of the year
campaigns, offers some alternative perspectives.
" Part of the fun of forecasting is capturing the
continuum of color trends, " said Sue Wadden,
director of color marketing at Sherwin-Williams.
" Last year, we were all about ephemera
and nostalgia. For 2023, our Origin palette,
which is about creative expression and using
the brightness of color to reenergize a space,
is a continuation of that in a new way. Another
example of how we view color trends is the
evolution of navy. This is maybe the first time we
don't have Naval SW 6244 in a recent Colormix
Forecast after it had been in the forecast leading
up to and after we named it the 2020 Color of
the Year. "
According to Andrea Magno, color marketing
and development director at Benjamin Moore,
people are ready to bring color back into the home,
taking a step outside their color comfort zones.
KBBONLINE.COM
31
ABOVE One of the
complementary colors to
Benjamin Moore's COY
Raspberry Blush, Starry Night
Blue is a radiant navy that
conjures the evening sky.
benjaminmoore.com

Kitchen & Bath Business January/February 2023

Table of Contents for the Digital Edition of Kitchen & Bath Business January/February 2023

Kitchen & Bath Business January/February 2023 - Cover1
Kitchen & Bath Business January/February 2023 - Cover2
Kitchen & Bath Business January/February 2023 - 1
Kitchen & Bath Business January/February 2023 - 2
Kitchen & Bath Business January/February 2023 - 3
Kitchen & Bath Business January/February 2023 - 4
Kitchen & Bath Business January/February 2023 - 5
Kitchen & Bath Business January/February 2023 - 6
Kitchen & Bath Business January/February 2023 - 7
Kitchen & Bath Business January/February 2023 - 8
Kitchen & Bath Business January/February 2023 - 9
Kitchen & Bath Business January/February 2023 - 10
Kitchen & Bath Business January/February 2023 - 11
Kitchen & Bath Business January/February 2023 - 12
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Kitchen & Bath Business January/February 2023 - 18
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Kitchen & Bath Business January/February 2023 - 20
Kitchen & Bath Business January/February 2023 - 21
Kitchen & Bath Business January/February 2023 - 22
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Kitchen & Bath Business January/February 2023 - 25
Kitchen & Bath Business January/February 2023 - 26
Kitchen & Bath Business January/February 2023 - 27
Kitchen & Bath Business January/February 2023 - 28
Kitchen & Bath Business January/February 2023 - 29
Kitchen & Bath Business January/February 2023 - 30
Kitchen & Bath Business January/February 2023 - 31
Kitchen & Bath Business January/February 2023 - 32
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Kitchen & Bath Business January/February 2023 - 37
Kitchen & Bath Business January/February 2023 - 38
Kitchen & Bath Business January/February 2023 - 39
Kitchen & Bath Business January/February 2023 - 40
Kitchen & Bath Business January/February 2023 - KBIS1
Kitchen & Bath Business January/February 2023 - KBIS2
Kitchen & Bath Business January/February 2023 - KBIS3
Kitchen & Bath Business January/February 2023 - KBIS4
Kitchen & Bath Business January/February 2023 - KBIS5
Kitchen & Bath Business January/February 2023 - KBIS6
Kitchen & Bath Business January/February 2023 - KBIS7
Kitchen & Bath Business January/February 2023 - KBIS8
Kitchen & Bath Business January/February 2023 - 41
Kitchen & Bath Business January/February 2023 - 42
Kitchen & Bath Business January/February 2023 - 43
Kitchen & Bath Business January/February 2023 - 44
Kitchen & Bath Business January/February 2023 - 45
Kitchen & Bath Business January/February 2023 - 46
Kitchen & Bath Business January/February 2023 - 47
Kitchen & Bath Business January/February 2023 - 48
Kitchen & Bath Business January/February 2023 - 49
Kitchen & Bath Business January/February 2023 - 50
Kitchen & Bath Business January/February 2023 - 51
Kitchen & Bath Business January/February 2023 - 52
Kitchen & Bath Business January/February 2023 - 53
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Kitchen & Bath Business January/February 2023 - 79
Kitchen & Bath Business January/February 2023 - 80
Kitchen & Bath Business January/February 2023 - Cover3
Kitchen & Bath Business January/February 2023 - Cover4
https://www.nxtbook.com/emerald/kbb/marapr_2024
https://www.nxtbook.com/emerald/kbb/janfeb_2024_KBISDirectory
https://www.nxtbook.com/emerald/kbb/janfeb_2024
https://www.nxtbook.com/emerald/kbb/novdec_2023
https://www.nxtbook.com/emerald/kbb/septoct_2023
https://www.nxtbook.com/emerald/kbb/julyaugust_2023
https://www.nxtbook.com/emerald/kbb/mayjune_2023
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https://www.nxtbook.com/nxtbooks/kbb/201811
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https://www.nxtbook.com/nxtbooks/kbb/20180910
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https://www.nxtbook.com/nxtbooks/kbb/201804
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https://www.nxtbook.com/nxtbooks/kbb/201801
https://www.nxtbook.com/nxtbooks/kbb/201711
https://www.nxtbook.com/nxtbooks/kbb/201710
https://www.nxtbook.com/nxtbooks/kbb/201709
https://www.nxtbook.com/nxtbooks/kbb/20170708
https://www.nxtbook.com/nxtbooks/kbb/20170506
https://www.nxtbook.com/nxtbooks/kbb/201704
https://www.nxtbook.com/nxtbooks/kbb/20170203
https://www.nxtbook.com/nxtbooks/kbb/201701
https://www.nxtbook.com/nxtbooks/kbb/20161112
https://www.nxtbook.com/nxtbooks/kbb/201610
https://www.nxtbook.com/nxtbooks/kbb/201609
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https://www.nxtbook.com/nxtbooks/kbb/20160506
https://www.nxtbook.com/nxtbooks/kbb/201604
https://www.nxtbook.com/nxtbooks/kbb/20160203
https://www.nxtbook.com/nxtbooks/kbb/201601
https://www.nxtbook.com/nxtbooks/kbb/20151112
https://www.nxtbook.com/nxtbooks/kbb/201510
https://www.nxtbook.com/nxtbooks/kbb/201509
https://www.nxtbook.com/nxtbooks/kbb/20150708
https://www.nxtbook.com/nxtbooks/kbb/20150506
https://www.nxtbook.com/nxtbooks/kbb/201504
https://www.nxtbook.com/nxtbooks/kbb/20150203
https://www.nxtbook.com/nxtbooks/kbb/201501
https://www.nxtbook.com/nxtbooks/kbb/20141112
https://www.nxtbook.com/nxtbooks/kbb/201410
https://www.nxtbook.com/nxtbooks/kbb/201409
https://www.nxtbook.com/nxtbooks/kbb/20140506
https://www.nxtbook.com/nxtbooks/kbb/201404
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https://www.nxtbook.com/nxtbooks/kbb/201402
https://www.nxtbook.com/nxtbooks/nielsen/kbb_201401
https://www.nxtbook.com/nxtbooks/nielsen/kbb_20131112
https://www.nxtbook.com/nxtbooks/nielsen/kbb_201310
https://www.nxtbook.com/nxtbooks/nielsen/kbb_201309
https://www.nxtbook.com/nxtbooks/nielsen/kbb_20130506
https://www.nxtbook.com/nxtbooks/nielsen/kbb_201304
https://www.nxtbook.com/nxtbooks/nielsen/kbb_201303
https://www.nxtbook.com/nxtbooks/nielsen/kbb_20130102
https://www.nxtbook.com/nxtbooks/nielsen/kbb_20121112
https://www.nxtbook.com/nxtbooks/nielsen/kbb_201209
https://www.nxtbook.com/nxtbooks/nielsen/kbb_20120506
https://www.nxtbook.com/nxtbooks/nielsen/kbb_201204
https://www.nxtbook.com/nxtbooks/nielsen/kbb_201203
https://www.nxtbook.com/nxtbooks/nielsen/kbb_20120102
https://www.nxtbook.com/nxtbooks/nielsen/kbb_201112
https://www.nxtbook.com/nxtbooks/nielsen/kbb_201109
https://www.nxtbook.com/nxtbooks/nielsen/kbb_20110506
https://www.nxtbook.com/nxtbooks/nielsen/kbb_201104
https://www.nxtbook.com/nxtbooks/nielsen/kbb_201103
https://www.nxtbook.com/nxtbooks/nielsen/kbb_20110102
https://www.nxtbook.com/nxtbooks/nielsen/kbb_201011
https://www.nxtbook.com/nxtbooks/nielsen/kbb_201009
https://www.nxtbook.com/nxtbooks/nielsen/kbb_201006
https://www.nxtbook.com/nxtbooks/nielsen/kbb_201004
https://www.nxtbook.com/nxtbooks/nielsen/kbb_201003
https://www.nxtbook.com/nxtbooks/nielsen/kbb_20100102
https://www.nxtbook.com/nxtbooks/nielsen/kbb_20091112
https://www.nxtbook.com/nxtbooks/nielsen/kbb_200909
https://www.nxtbook.com/nxtbooks/nielsen/kbb_200910
https://www.nxtbook.com/nxtbooks/nielsen/kbb_200908
https://www.nxtbook.com/nxtbooks/nielsen/kbb_20090607
https://www.nxtbook.com/nxtbooks/nielsen/kbb_200905
https://www.nxtbook.com/nxtbooks/nielsen/kbb_200904
https://www.nxtbook.com/nxtbooks/nielsen/kbb_200903
https://www.nxtbook.com/nxtbooks/nielsen/kbb_200902
https://www.nxtbook.com/nxtbooks/nielsen/kbb_200901
https://www.nxtbook.com/nxtbooks/nielsen/kbb_200812
https://www.nxtbook.com/nxtbooks/nielsen/kbb_200811
https://www.nxtbook.com/nxtbooks/nielsen/kbb_200810
https://www.nxtbook.com/nxtbooks/nielsen/kbb_200809
https://www.nxtbook.com/nxtbooks/nielsen/kbb_200808
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