CONTENTS MARCH-APRIL 2015 Expand your impact with group training FEATURES OTHER Columns 08 Treadmill Talk Meet them where they are By Greg Justice 09 Top-Notch Training Tough love in the small group training trend By Michelle Blakely 10 Boost Your Business Maximize profits with group training By Bedros Keuilian 10 Education Connection The right move 12 By Jason R. Karp Farel Hruska: Leading a movement for moms, by moms By Lindsay Vastola 30 Be Better Mind speak By Phil Kaplan Departments 05 Letter from the Editor What's your Egg McMuffin? 07 Product Profile LTL Fitness 11 Product Profile 16 Obtain, train and retain the mom market 18 By Farel B. Hruska 9 strategies to avoid client burnout in your group fitness program By John Heringer ACE Behavior Change Specialty Certification 15 Product Profile MostFit 23 The Message Brian Grasso 20 2015 SPECIAL SERIES: FITNESS BUSINESS 101 Part 2: Optimize & diversify your profit centers By Trina Gray 24 Education Trends If you're not assessing, you're guessing 26 Exercise Spotlight Lebert SRT Barbell 28 New on the Market 29 Events Calendar 6 | WWW.FIT-PRO.COM | MARCH-APRIL 2015