Outdoor Retailer - January 2021 - 48

THE WINTER SHOW / Events and Education
Tincup Whiskey Tasting
Experience
3-4 p.m. PST
Join us for a virtual tasting experience with Tincup Whiskey founder Jess Graber. Journey through
Tincup's three variants, learn to
craft your own cocktail, and become an expert on what makes
each whiskey unique.
January 21: Summit Days

and brands, learn about the latest technologies that leverage local store inventory and how they
are helping drive in-store and
online sales. We'll look at how
e-commerce, POS, and digitalmarketing technologies are all
helping drive this new focus on
pushing consumer awareness to
local inventories.
January 20: Summit Days
Yoga and Meditation
6-7 a.m. PST
Move, breathe, and explore expanding your edges in this gentle
stretching class, which will focus
on breathing techniques to relax
the body, mind, and soul. All levels
are welcome.
Consumer Insights in Light of
COVID-19
10-11 a.m. PST
See how this snow season is
trending based on early data,
and how it compares to our initial
expectations.

48 OUTDOOR RETAILER

Thriving People and Planet:
How Public Policy Can Build An
Outdoors for All
11 a.m.-12 p.m. PST
OIA's Thrive Outside Initiative is
focused on reversing the declining trend of outdoor engagement
by working at the grassroots
level, empowering diverse communities across America to make
outdoor recreation an accessible
lifestyle for all. While engaging in
local communities and networks
is critical, it is also imperative to
work with policymakers at the
local, state, and federal levels to
ensure all youth and their families
can thrive outside. Join a diverse
panel of outdoor leaders and
moderator Stephanie Maez to
learn how public policy can increase outdoor participation in
diverse communities and how
increasing participation, in turn,
supports outdoor policy and
benefits such as youth development, environmental stewardship, overall health and wellness,
and more.

/ January 2021

45-minute All-Levels Vinyasa
Yoga
6-7 a.m. PST
Led by Outdoor Retailer team
member Natalie Generalovich,
this 45-minute vinyasa yoga flow
class is suitable for all levels of
practitioners. The class focuses
on reducing stress and anxiety by
targeting the major stress points
in the body: hips, neck, shoulders,
and low back.

Back to Bears Ears: A
Conversation with the Vice
Chairman for the Hopi Tribe
and Co-Chair for the Bears
Ears Inter-Tribal Coalition, Clark
Tenakhongva
7-8 a.m. PST
Join The Conservation Alliance
for a conversation with Clark
Tenakhongva, the vice chairman
for the Hopi Tribe and co-chair
for the Bears Ears Inter-Tribal
Coalition. Tenakhongva was born
in the Village of Ho'atvela on the
Hopi Reservation and is a member of the Rabbit and Tobacco
Clans. In 2000, Vice-Chairman
Tenakhongva took a Counselor
position at the Hopi Office of
Veterans Affairs and volunteered
as a DJ on the KUYI Hopi Radio,
eventually starting his professional recording career with Canyon
Records. Each of his four released
albums have been nominated for a

Clark Tenakhongva

From top: Scott Martin, Courtesy BEITC

Natalie Generalovich

Outdoor Retailer - January 2021

Table of Contents for the Digital Edition of Outdoor Retailer - January 2021