Outdoor Retailer - January 2021 - 49

NAMMY (Native American Music
Award). He is a traditional farmer,
rancher, and artist.

Virgil Roberts

U.S. Retail and Consumer Trend
Presentation
8-9 a.m. PST
Hosted by NPD Group's U.S.
Sports Industry Advisor, Matt
Powell, and Executive Director,
Business Development, Julia Day,
this popular presentation will help
you understand current market
trends and dynamics, explore who
is coming into your stores, and discover what drives them there.
Influencers, Adventure, and The
Outdoors: Top Trends for 2021
9-10 a.m. PST
From TikTok tips on foraging
to activism by hiking, worldrenowned trend forecasters
WGSN will explore what your
future customers want from outdoor brands, how they're getting
outside, and what strategies you
need to implement in order to appeal to a whole new group of techsavvy Gen-Zers or Boomers seeking post-retirement adventure.

Courtesy Virgil Roberts

Creating an Inclusive Culture at
Your Organization
10-11 a.m. PST
A strong, positive company culture
means there is a sense of belonging for all. Hear from individuals
who have created an inclusive
workplace and how the employees and the business are befitting
from a truly inclusive environment.
Thriving People & Thriving
Planet: The 30 by 30 Initiative
Is An Opportunity to Create a
Shared Outdoor Future
11a.m.-12 p.m. PST
There is growing national interest in
an effort to protect at least 30% of
America's land and ocean area by

2030-the 30 by 30 conservation
goal. Join outdoor recreation figures, sportsmen, tribal leaders, and
equity in the outdoors leaders in a
conversation about how this can
be done in a way that conserves
our natural systems for future generations, contributes to climate
change solutions, and honors the
sovereignty of tribal nations and the
strong public and private land conservation traditions in the U.S.
Brands on a Mission:
Collaboration for a Cause
1-2 p.m. PST
Your consumers want to know
where you stand, but how do you
authentically demonstrate your
commitment to community and social justice? Join our panelists for a
discussion on how to collaborate
and communicate your brand's
commitment to social change.

Join Promostyl, the premiere international style and trend office with
over 50 years of experience, for a
look at the season's trending activities, materials, and colors.
Third Annual Outdoor Retailer
Innovation Awards
3-4 p.m. PST
Join us for the third annual Outdoor
Retailer Innovation Awards and
celebrate the future of outdoor
as the winners are unveiled. The
awards recognize innovation
and achievements in the outdoor
industry-cutting-edge products
and brands that push the limits in
outdoor gear, retail services, and
materials technology. Hosting
this year's ceremony is Harvardeducated designer, photographer,
and climber L. Renee Blount. For
more information, see page 52.
January 22: Summit Days

Promostyl Sport and Street
Trend Presentation, Fall/
Winter 2022
2-2:30 p.m. PST

Diversifying Your Board: A
Strategic Approach-A Camber
Conversation with Virgil

Roberts of the African American
Board Leadership Institute
7-8 a.m. PST
Virgil Roberts, chair of the African
American Board Leadership
Institute, joins Camber Executive
Director Emily Newman and
Camber Chief Programs Officer
Renita Smith for a lively discussion on the opportunities to
strengthen organizations through
leadership systems change and
actionable strategies, as well as
the power of board leadership
that meaningfully engages a range
of viewpoints, skills, and lived experiences. Board diversification
is an issue of vital importance in
light of the national reckoning with
systemic racism and police brutality against the Black community
and other communities of color
and stakeholder expectations for
diversity at the highest levels of
organizational leadership.
Join Bluesign at Winter Online
9-10 a.m. PST
The Bluesign system focuses on
resources, people and the environment. Powered by a holistic
approach based on Input Stream
Management, Bluesign reduces
impacts, ensures responsible use
of resources, and guarantees the
highest level of consumer safety.
ClimateUnited: A New
Definition of Climate
Leadership
10-11 a.m. PST
If we're going to address the climate crisis with the speed and
scale necessary, it's imperative
that every business expand its
vision, looking beyond simply
reducing emissions as quickly as
possible, but also toward mobilizing our full set of resources-our
scale and influence-harnessing
the passion of our employees and

January 2021 / OUTDOOR RETAILER 49



Outdoor Retailer - January 2021

Table of Contents for the Digital Edition of Outdoor Retailer - January 2021

Outdoor Retailer - January 2021
CONTENTS
THE PULSE
HEADLINES
MARKETING
BIG PICTURE
RETAIL 101
CASE STUDY
IDEAS
THOUGHT LEADER
INSIGHT
PERSPECTIVE
RESEARCH AND RESOURCES
FOLLOW THESE ACTIVISTS
UNDER PRESSURE
THE WINTER SHOW GUIDE
BREAD + BUTTER
GEAR GALLERY
HOT PICKS
THE VIEW
FIELD NOTES
#SHOPLIFE
#REPLIFE
BACKSTORY
Outdoor Retailer - January 2021 - Outdoor Retailer - January 2021
Outdoor Retailer - January 2021 - Cover2
Outdoor Retailer - January 2021 - 3
Outdoor Retailer - January 2021 - CONTENTS
Outdoor Retailer - January 2021 - 5
Outdoor Retailer - January 2021 - 6
Outdoor Retailer - January 2021 - 7
Outdoor Retailer - January 2021 - 8
Outdoor Retailer - January 2021 - 9
Outdoor Retailer - January 2021 - 10
Outdoor Retailer - January 2021 - THE PULSE
Outdoor Retailer - January 2021 - HEADLINES
Outdoor Retailer - January 2021 - 13
Outdoor Retailer - January 2021 - 14
Outdoor Retailer - January 2021 - 15
Outdoor Retailer - January 2021 - 16
Outdoor Retailer - January 2021 - 17
Outdoor Retailer - January 2021 - MARKETING
Outdoor Retailer - January 2021 - BIG PICTURE
Outdoor Retailer - January 2021 - RETAIL 101
Outdoor Retailer - January 2021 - 21
Outdoor Retailer - January 2021 - CASE STUDY
Outdoor Retailer - January 2021 - 23
Outdoor Retailer - January 2021 - 24
Outdoor Retailer - January 2021 - 25
Outdoor Retailer - January 2021 - IDEAS
Outdoor Retailer - January 2021 - THOUGHT LEADER
Outdoor Retailer - January 2021 - INSIGHT
Outdoor Retailer - January 2021 - 29
Outdoor Retailer - January 2021 - PERSPECTIVE
Outdoor Retailer - January 2021 - 31
Outdoor Retailer - January 2021 - RESEARCH AND RESOURCES
Outdoor Retailer - January 2021 - 33
Outdoor Retailer - January 2021 - FOLLOW THESE ACTIVISTS
Outdoor Retailer - January 2021 - 35
Outdoor Retailer - January 2021 - 36
Outdoor Retailer - January 2021 - 37
Outdoor Retailer - January 2021 - 38
Outdoor Retailer - January 2021 - 39
Outdoor Retailer - January 2021 - 40
Outdoor Retailer - January 2021 - 41
Outdoor Retailer - January 2021 - UNDER PRESSURE
Outdoor Retailer - January 2021 - 43
Outdoor Retailer - January 2021 - THE WINTER SHOW GUIDE
Outdoor Retailer - January 2021 - 45
Outdoor Retailer - January 2021 - 46
Outdoor Retailer - January 2021 - 47
Outdoor Retailer - January 2021 - 48
Outdoor Retailer - January 2021 - 49
Outdoor Retailer - January 2021 - 50
Outdoor Retailer - January 2021 - 51
Outdoor Retailer - January 2021 - 52
Outdoor Retailer - January 2021 - 53
Outdoor Retailer - January 2021 - 54
Outdoor Retailer - January 2021 - 55
Outdoor Retailer - January 2021 - BREAD + BUTTER
Outdoor Retailer - January 2021 - GEAR GALLERY
Outdoor Retailer - January 2021 - 58
Outdoor Retailer - January 2021 - 59
Outdoor Retailer - January 2021 - 60
Outdoor Retailer - January 2021 - 61
Outdoor Retailer - January 2021 - 62
Outdoor Retailer - January 2021 - 63
Outdoor Retailer - January 2021 - HOT PICKS
Outdoor Retailer - January 2021 - 65
Outdoor Retailer - January 2021 - 66
Outdoor Retailer - January 2021 - 67
Outdoor Retailer - January 2021 - THE VIEW
Outdoor Retailer - January 2021 - 69
Outdoor Retailer - January 2021 - 70
Outdoor Retailer - January 2021 - 71
Outdoor Retailer - January 2021 - 72
Outdoor Retailer - January 2021 - 73
Outdoor Retailer - January 2021 - FIELD NOTES
Outdoor Retailer - January 2021 - #SHOPLIFE
Outdoor Retailer - January 2021 - #REPLIFE
Outdoor Retailer - January 2021 - 77
Outdoor Retailer - January 2021 - BACKSTORY
Outdoor Retailer - January 2021 - Cover3
Outdoor Retailer - January 2021 - Cover4
https://www.nxtbook.com/emerald/outdoorretailer/2023Winter
https://www.nxtbook.com/emerald/outdoorretailer/2023summer
https://www.nxtbook.com/emerald/outdoorretailer/thedailyguidess23
https://www.nxtbook.com/emerald/outdoorretailer/dailySM2022_Day3
https://www.nxtbook.com/emerald/outdoorretailer/dailysm2022_Day2
https://www.nxtbook.com/emerald/outdoorretailer/dailySM2022_Day1
https://www.nxtbook.com/emerald/outdoorretailer/daily2022_Day3
https://www.nxtbook.com/emerald/outdoorretailer/daily2022_Day2
https://www.nxtbook.com/emerald/outdoorretailer/daily2022_Day1
https://www.nxtbook.com/emerald/outdoorretailer/daily2021_day3
https://www.nxtbook.com/emerald/outdoorretailer/daily2021_day2
https://www.nxtbook.com/emerald/outdoorretailer/daily2021_day1
https://www.nxtbook.com/emerald/outdoorretailer/outdoor-retailer-august-2021
https://www.nxtbook.com/emerald/outdoorretailer/outdoor-retailer-july-2021
https://www.nxtbook.com/emerald/outdoorretailer/outdoor-retailer-june-2021
https://www.nxtbook.com/emerald/outdoorretailer/may_2021
https://www.nxtbook.com/emerald/outdoorretailer/april_2021
https://www.nxtbook.com/nxtbooks/outdoorretailer/march_2021
https://www.nxtbook.com/nxtbooks/outdoorretailer/february_2021
https://www.nxtbook.com/nxtbooks/outdoorretailer/january_2021
https://www.nxtbook.com/nxtbooks/outdoorretailer/december_2020
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_07302020
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_07212020
https://www.nxtbook.com/nxtbooks/outdoorretailer/2020summer
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_07072020
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_06302020
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_06232020
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_06162020
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_06092020
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_06022020
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_05272020
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_05192020
https://www.nxtbook.com/nxtbooks/nxtbook_bhtest/weeeekly_05052020__JJ
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_05122020
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_05052020
https://www.nxtbook.com/nxtbooks/outdoorretailer/postshow2020
https://www.nxtbook.com/nxtbooks/outdoorretailer/daily2020_day3
https://www.nxtbook.com/nxtbooks/outdoorretailer/daily2020_day2
https://www.nxtbook.com/nxtbooks/outdoorretailer/daily2020_day1
https://www.nxtbook.com/nxtbooks/outdoorretailer/preshow2020
https://www.nxtbook.com/nxtbooks/outdoorretailer/2020winter
https://www.nxtbook.com/nxtbooks/outdoorretailer/postshow_summer2019
https://www.nxtbook.com/nxtbooks/outdoorretailer/day3_summer2019
https://www.nxtbook.com/nxtbooks/outdoorretailer/day2_summer2019
https://www.nxtbook.com/nxtbooks/outdoorretailer/day1_summer2019
https://www.nxtbook.com/nxtbooks/outdoorretailer/preshow_summer2019
https://www.nxtbook.com/nxtbooks/outdoorretailer/2019summer
https://www.nxtbook.com/nxtbooks/outdoorretailer/postshow2019
https://www.nxtbook.com/nxtbooks/outdoorretailer/daily2019_day3
https://www.nxtbook.com/nxtbooks/outdoorretailer/daily2019_day2
https://www.nxtbook.com/nxtbooks/outdoorretailer/daily2019_day1
https://www.nxtbook.com/nxtbooks/outdoorretailer/preshow2019
https://www.nxtbook.com/nxtbooks/outdoorretailer/2019winter
https://www.nxtbook.com/nxtbooks/outdoorretailer/2018summer
https://www.nxtbook.com/nxtbooks/outdoorretailer/2018winter
https://www.nxtbook.com/nxtbooks/outdoorretailer/201707
https://www.nxtbook.com/nxtbooks/outdoorretailer/2017summer
https://www.nxtbook.com/nxtbooks/outdoorretailer/2017winter
https://www.nxtbook.com/nxtbooks/outdoorretailer/2016summer
https://www.nxtbook.com/nxtbooks/outdoorretailer/2016winter
https://www.nxtbookmedia.com